I just finished updating and expanding my book, the 5 Steps of Effective Church Communications and Marketing.
This book is an excellent resource for you to give away to churches as it strongly encourages them to greatly expand the print ministries in their churches. You can buy the book for 60% off the retail price ($6.50 vs. $15.99). CLICK HERE to go to the article that explains how to do that. Please take note of this because **THE old link and code from the past version of the book do not work anymore!
The book makes a fantastic Christmas gift to churches, as it can both generate good will for you and encourage churches to print more. If you’d like to preview the book CLICK HERE or on the image to download a free PDF version of it.
Not only does it have a much more attractive and eye-catching cover, but it was thoroughly gone through for some minor editing/proofing changes and in addition, it has 2 major changes:
#1 An added section on Seasonal Strategies for church communicators
This is very important for you in sales because seasonal times of the year are very important for churches because they create many more publications at that time. This give you lots more opportunities to make sales! The book and the Strategy section on Seasonal communications will help reinforce that.
#2 I no longer have two separate versions of the book, one with the RISO printing information in the back and one without it. ALL the books now have this section.
I truly believe that RISO printers are incredibly important for churches and I wanted to put that material in all the book and not have people feel like the RISO information is only for a special addition that I was paid extra to do (I wasn’t). I want ALL churches to consider adding RISO machines to their line-up of print production resources and so this has been added to the content of all the books. It will also be in e-books and in the Kindle version (the e-book is available on my website, the Kindle production is a few months away).
Get the book for your customers; read it to understand them
Not only is this book a great giveaway for your customers, but it is also great reading for you to help you understand church communications and to get a sense of the many and varied kinds of
communications churches need to produce.
The foundation of the book is the 5 Steps of Effective Church Communications and Marketing. Many salespeople go into churches only thinking about the church bulletin, but as this chart shows, that is only one piece among dozens that churches need to produce. The book will give both you and your customers a good sense of all of them.
CLICK on the link that follows and: Order the book TODAY!